Brendos Barbecue / Label and Box Design

OBJECTIVE To come up with a barbecue sauce brand and create a logo, bottle label and a box using dielines. PROCESS I began this project doing research and I noticed that many sauce brands were named after individuals, so I decided to use my best friend’s nickname for the brand. In designing the label and box, I chose to highlight key words in red and green, and I opted for a distressed typeface to add texture and character to the design.